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The Pomegranate Phone, part 2

October 6, 2008

Am amazed at how much publicity the Pomegranate Phone (see my previous New York video vs. Nova Scotia – creative uses of a mobile phone blog) is getting on the web.

To recap, it’s a viral marketing campaign from the Nova Scotia government (a body called Come to Life) to attract people/businesses. I didn’t post the video before, but I will now. Note: to see the hilarious coffee function of this phone, go to the campaign’s website here.

It’s by far my most popular post since I began a few weeks ago.

What ASTOUNDS me is that there are people discussing this phone as if it is REAL.

“Move over iPhone” and “how much is it?” are topics that you’ll see if you have a scout around!

So well done to the team behind the video, I think we will hear more about this…


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