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First it was MC Hammer, now it’s Stephen Fry…

March 17, 2009

… sharing their experiences of flying, that is.

Recently I wrote about how MC Hammer shared with us the process of catching a flight: Please fasten your seatbelts, it’s Hammer Time!

Hammer flew Virgin Atlantic, but for Twitter supremo Fry it has to be British Airways (then onto Singapore Airlines’ new A380 at London).

I like Fry’s style of twittering (see my previous post: Can Madagascar benefit from the celebrity factor?)

But this particular journey started just 23 hours ago:


At JFK, he got a foot massage:


Not much on flight reporting – next stop is the A380 at London:

Via TwitPic, we get a peek at the luxiourous seats (cabins)


He likes them a lot!


That’s all for now, I think he’s still in the air.

As with MC Hammer, there’s enourmous scope for media agencies to work more closely with celebrities (even the general public!) to create a buzz around a new route/product, or some kind of other reporting.

STA Travel is already getting traveller to send in Twitter reprts (link coming soon, but it was in this week’s issue of Travel Trade Gazette).

I think the media agency behind Stephen Fry and his Twitter domination is a firm called we are social. Today I read they took part in an interesting “geeky” project with Eurostar, so I’ll look into that shortly, but these types of activities are definitely getting more interesting.

2 Comments leave one →
  1. March 17, 2009 7:00 pm

    But surely the day (and it will come) when celebrities get paid for their tweets is the day it all starts to go pear-shaped? I know I wouldn’t follow anyone who was “sponsored”.

  2. matthewparsons permalink*
    March 17, 2009 9:57 pm

    Thanks for the comment.
    Not sure – it’s just something different. Otherwise we’ll have a lot more Ryanair publicity nonsense dominating all the time. If music artists build relationships through fans, travel brands should be able to do this as well (perhaps via Twitter)…

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